Whether you think Ronald Reagan was a great communicator or THE great communicator or simply a decent one, the man knew how to tell a story and land a joke. A great example is the now-legendary moment during a 1984 debate with Walter Mondale. For those who...
Storytelling is both deceptively simple and deceptively complex. That is, people either underestimate or overestimate its difficulty. As a result, some people get intimidated and don’t believe they can tell a decent story. Others are undeterred, and go around...
Stories can do amazing things for you. Telling the right story can help you nail a job interview, win over a customer, rally a team, motivate employees and many other things. But what exactly is a story? A colleague of mine went searching for a definition of story for...
The ancient art of storytelling is one of the most powerful forms of communication. If that’s news to anybody on the planet I would be absolutely shocked. Yet I see story after story about the science of storytelling. How we respond to them on an unconscious...
A blimp crashes in Florida. If it doesn’t fit the narrative, does it make a sound? To say you’re a big believer in the power of stories is like saying you believe sunshine is important to life on earth. But I am a big believer. We are raised on stories....
I consider certain truths to be self evident. Like the power of stories to move and persuade people. So I’m surprised when I have to justify this principle to someone. A while back I was interviewed by a grad student doing research and he wanted to know what...
