Last week I was in Cleveland visiting family and I finally got to see the Rock and Roll Hall of Fame (+Museum). I really did enjoy it and I appreciated what they did, but I came away feeling they could do a much, much better job telling the story of “the...
An elevator pitch can be a handy tool for networking, but it will only take you so far. If you really want to make a connection and influence people to act on your behalf (hire you, buy from you, help you in any way), you need to learn how to craft and tell the story...
I’m presenting a webinar this Thursday that will offer advice on how you can use storytelling to better persuade audiences and make your ideas stick. It’s sponsored by Ragan Communications and there is a registration fee. You can check out the details...
(A version of this post originally ran as a guest post on the Spin Sucks blog.) Study after study points to the power of storytelling to transform our communications, help us move and persuade audiences and get more of what we want out of life. I find people are...
Today I’m guest blogging over at the estimable Spin Sucks blog. So click on over for the story of Estela and the Candy Factory and my Easy Formula for Unlocking the Power of Stories. And if you’re interested in marketing, communications and social media,...
Five million people come to the Grand Canyon every year and a handful don’t make it back alive. This is the story of one of those deaths, and what it can teach us. Grand Canyon visitors get into trouble in all kinds of ways. They don’t carry enough water...
