All week the message of the Chrysler “Clint Eastwood” commercial has been drowned out by politics, something that took the car company by total surprise. And the criticism offended the dealers, too, who took the step of releasing a statement, denying that...
Now that’s how to use a prop! I’ve lamented the fact before that so many executives (including chief executives and presidents) fail to make good use of physical props to illustrate their points. They’re concerned that it’s somehow cheesy or...
I’ve now been on both ends of the webinar experience. I’ve attended my share of good and bad ones. The worst was when the moderators didn’t have master control over the microphone, so we were treated to people’s keyboard clicks, phone calls...
There is an established institution in town that does good business going out to companies and using stage techniques to help them with their issues — management, leadership, creativity, etc. So I was surprised to see an FAQ on their website in which they assure...
In my writing classes at the Second City Training Center, we were assigned to come in each week with a 5-to-7-page sketch to present for the class and instructor’s dissection. (That was every week for nearly a year-and-a-half, by the way.) One day the instructor...
When I started writing the book, I thought about crowdsourcing it. There are sites where you can put up a chapter at a time, invite comment, ask questions and start debate. I quickly realized that that’s never been the way I write and decided to just do it the...